“今年6月25日19时,在北京工人体育场北门的澳拜客酒吧,200多名球迷首次通过互动电视观看世界杯韩国队和德国队比赛,体验了一回互动电视的乐趣:球迷可以收看到四个不同画面的比赛场景,还可以随时查阅双方教练、球员的资料……”。在媒体的报道中,这段描述表明了互动电视在中国开始进入商业化阶段。 “At 25 o’clock on the June 25 this year, more than 200 fans watched the World Cup Korea Cup and Germany team interactive games for the first time at Australian Pub Bar at Beijing Workers’ Stadium Stadium North Gate to experience a return to interactive television: fans can watch To four different scenes of the game, you can always check both coaches, players information ... ”. In the media coverage, this description shows that interactive television in China began to enter the commercial phase.