中国电影市场规模正在迅速扩大。据联合国教科文组织调查机构的统计,预计到2020年,中国电影票房收入将达到128亿美元(约合人民币783.35亿元),有望超过美国跃居世界首位。在中国的地方城市,购物顺带看电影的生活方式正在逐渐普及。虽然仍存在种种问题,但中国市场的吸引力势必会进一步提高。据联合国教科文组织统计研究所发布的报告《新兴市场与电影 The size of the Chinese movie market is rapidly expanding. According to the statistics of UNESCO’s investigation agency, it is estimated that the box office revenue of Chinese movies will reach 12.8 billion U.S. dollars by 2020, which is expected to overtake the United States to rank first in the world. In the local cities of China, the lifestyle of shopping movies is gradually gaining popularity. Although there are still many problems, the attractiveness of the Chinese market is bound to be further enhanced. According to the report released by UNESCO Institute for Statistics “Emerging Markets and Movies.”