同读者“近些、近些、再近些”,这是各级各类报纸所共同追求的目标,而地方报纸尤其是地市报更具有得天独厚的接近读者的优势。全国几百家地市报纸虽然各具不同的地方特色,而接近读者则是共同的特性。所谓地方报纸的地方特色就是接近性的具体表现。 地市报的接近性突出表现在以下三个方面:(一)空间接近。地市报的任务是以反映本地情况为主,兼容中央、本省及外埠新闻。所有反映本地政治、经济、文化和社会生活等方面的新闻事实,都是发生在读者周围甚至是身边的;(二)时间接近。就是指新闻发生与传播到受众之间的时差很小。地市报记者凭借接近读者的优势便于以最快的速度去发 At the same time, readers of the same age, more recently, and then more recently, are the common goals pursued by all kinds of newspapers at all levels. Local newspapers, especially the local newspapers, are more advantageous to the readers. Although hundreds of newspapers in the cities of the country have different local characteristics, they are similar characteristics to readers. The local feature of the so-called local newspapers is the concrete manifestation of proximity. The closeness of the local newspaper highlights in the following three aspects: (a) space close. The task of the municipal newspaper is to reflect local conditions and to be compatible with the news reports of the central government, local governments and other provinces. All news facts that reflect the local political, economic, cultural and social life are all around and even around the readers. (2) Time approaches. This means that the time difference between the news and the audience is small. City newspaper reporter with the advantage of proximity to the reader to facilitate the fastest speed to go