新消费时代,只有贴近消费者的产品才是王道。越来越多的迹象表明,我们正在进入一个消费需求急剧变化的新时代。其中,消费方式的变化最为明显。早晨起来,用网购的智能体重仪称体重、测体脂,出门前用“滴滴快车”下单叫车,中午足不出户用“饿了么”订餐,下班回家用手机给自己选些心仪的衣服……随着大数据技术、移动支付、现代物流的快速发展,国 In the new consumer era, only products that are close to consumers are kingly. More and more signs that we are entering a new era of sharp changes in consumer demand. Among them, the changes in consumption patterns most obvious. In the morning, using the online shopping intelligent weight instrument that body weight, body fat measured before going out with “drip Express ” under the single car, noon at home “hungry ” set meals, go home from get off work Mobile phone to choose their favorite clothes ... ... With the big data technology, mobile payment, the rapid development of modern logistics, the country