无数谣言总是让企业疲于应对,甚至让企业辛辛苦苦打造的品牌毁于一旦。几乎所有的公关经理都在头痛:究竟如何应对这些谣言?“《我是歌手》第三季孙楠退赛原来是节目组事先策划好的炒作点!”“麦当劳汉堡里面的牛肉是蚯蚓做的!”“赛百味面包里有鞋底成份!”“辣条是避孕套做的!”“WIFI会杀精!”“火腿肠还敢吃吗?实在太恐怖了,求扩散!” Numerous rumors are always let enterprises struggling to deal with, and even make the brand painstakingly built by enterprises destroyed in one fell swoop. Almost all of the PR managers have a headache: how to deal with these rumors? “” I am a singer “Sun Nan third quarter retreated was the program group pre-planned speculation point! ” “McDonald’s beef inside the beef is earthworms ”“ ”“ Sausage also dare to eat? It is horrible And seek proliferation! ”