潮牌以“潮”为标向,顺应新生代消费群体的喜好和生活方式,并树立出一种先锋的时尚意识。究竟什么样的品牌才称得上潮牌?一直以来并没有一个明确概念将潮牌的界限划分清楚或者列出它的特性。有人认为,“商品整体感觉能够被人认可为潮品的品牌就能算得上是潮牌”。但是“潮品”又是谁能够认定的?人?哪类人?当我们很想把潮牌看清时,却发现它们并无规矩可循,并且存在太多“感性”因素。 Tide brand to “tide ” as the standard, conform to the new generation of consumer groups like and lifestyle, and establish a pioneering fashion sense. After all, what kind of brand is called a tide brand? There has been no clear concept of tide brand boundaries will be clearly defined or listed its characteristics. Some people think that “the overall feeling of the goods can be recognized as tide brand can be regarded as tide brand ”. But what kind of people do people find? When we want to see the tide cards very clearly, we find that they have no rules to follow, and there are too many “emotional” factors .