传统CRT电视机利润日益微薄,外资品牌和国内企业都因此乐此不疲地增强平板电视的营销力度。国际品牌大多凭借各自技术优势打拼市场;国内品牌也纷纷跟进,鼎力营销,高端彩电终端市场呈现出企业蜂拥平板一条道的局面。在经济相对发达的广东省广州市,电器销售主要集中在传统百货场及电器连锁店,主要有广州市百货企业集团有限公司、广州友谊商店、广州天河城购物中心、广州 Traditional CRT TV increasingly meager profits, foreign brands and domestic enterprises are therefore bored to enhance the marketing of flat-panel TVs. Most international brands rely on their respective technical advantages of hard-fought markets; domestic brands also have to follow-up, full marketing, high-end color TV terminal market presents a flat flock of business situation. In the relatively developed economy of Guangzhou City, Guangdong Province, the sales of electrical appliances are mainly concentrated in the traditional department stores and electrical chain stores, including Guangzhou Department Store Enterprise Group Co., Ltd., Guangzhou Friendship Store, Guangzhou Tee Mall Shopping Center, Guangzhou