论文部分内容阅读
过去在人们的眼中,宾馆的服务员应该是个很简单工作,但随着社会的发展,服务员将越来越专业化,除了微笑服务、真情服务外,还要了解如何采取独到的营销手段,争取最大的顾客群;如何站在企业角度,进行市场调查分析,寻找潜在商机,如何宣传和树立企业文化品牌等营销技能。而作为星级宾馆,其所属的员工在服务型的人才市场中,比例不大,但是总体人群的素质比一般服务型人才偏高,这部分人群的发展方向在哪里?这是在整个就业市场中值得人们思考的问题。
In the past in the eyes of people, the hotel waiter should be a very simple job, but with the social development, the waiter will be more and more professional, in addition to smiling service, truth service, but also understand how to take the unique marketing tools for maximum Of the customer base; how to stand from the business point of view, market research analysis, looking for potential business opportunities, how to promote and establish corporate culture brand marketing skills. As a star hotel, its employees in the service-oriented talent market, the proportion is not large, but the overall quality of the general population than the average high-level service personnel, which part of the population development direction? This is the entire job market In the question worthy of consideration.