论文部分内容阅读
随着互联网的发展,用户获取新闻资讯不再仅依靠新闻客户端,浏览器资讯、社交媒体阅读等新兴的资讯方式正在抢夺着新闻APP的用户资源。面对竞争,新闻客户端如何保持竞争力?除了加快信息发布速度、优化内容质量,能够直接抢夺用户注意力的新闻信息推送功能也不容忽视。目前传统的精准新闻推送方式并没有做到真正的精准,新闻APP可以借助电信运营商的信令数据提高新闻推送的精准度,吸引用户,提升竞争力。
With the development of the Internet, users are no longer relying solely on news clients, browser information, social media and other emerging information is grabbing the press APP user resources. In the face of competition, how to maintain the competitiveness of news clients? In addition to speeding the pace of information release, optimizing the quality of the content, you can directly grab the attention of users of news and information push function can not be ignored. At present, the traditional precise news push method has not been really accurate. The news APP can improve the precision of news push by means of signaling data of telecom operators, attract users and enhance competitiveness.