Dolphin watching is a popular leisure activity worldwide.It does not only provide joy and excitement to the participating tourists,but also contributes considerable financial benefits to the society.While societies are focusing on the direct and indirect revenues generated by the activity,more attention have also been given to the effects of such activities exerting on the animals involved.This research aims as providing various information of the dolphin watching industry within Hong Kong territory,as well as providing ground for future management actions.The first part of this research involves a social survey to obtain information of the commercial dolphin watching tours and operators,as well as their modus operandi within Hong Kong.It is found that operators differ in quality and standard,hence implying the differences in their capabilities.The second part examines the dolphin-boat interactions,assessing potential (short-term) impacts by dolphin watching operations on the well-being of the animals involved.The third part of the research aims at finding out the effectiveness of the dolphin watching activities as a mean to provide joy and excitement to the participating tourists.The difference of participants satisfaction between dolphin watching operators imply the importance of an effective modus operandi and clear targets.It is suggested further studies with more sophisticated quantitative methods are needed before the government establishes new monitoring and management plans in Hong Kong in the future.