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驰名商标(Well-Known Trade Mark)是《保护工业产权巴黎公约》中的一个法律概念,我国商标法虽然未使用这一概念,但由于我国是公约的成员国,因此在商标的保护及注册活动中,特别是在1995年中美知识产权磋商中这个概念已被明确地使用了。 驰名商标,一般是指经国家主管当局批准或经国家认可的民办权威机构认定的、使用较久、公众知晓、销售量大、质量稳定、享有社会信誉,而且在一定范围具有普遍社会影响的商标。驰名商标应有三个法律特征:
The Well-Known Trade Mark is a legal concept in the Paris Convention for the Protection of Industrial Property. Although China’s trademark law does not use this concept, since China is a member of the Convention, the protection and registration of trademarks In particular, the concept has been explicitly used in the Sino-US intellectual property consultation in 1995. Well-known trademarks generally refer to trademarks that have been approved by the competent authorities of the state or approved by the state’s non-governmental authoritative organizations, are used for a long time, are known to the public, have a large volume of sales, are of stable quality, and have social credit, and they have universal social influence in a certain range. . Well-known trademarks should have three legal characteristics: