近年来,随着人们生活水平的提高和保健意识的增强,保健食品销售市场发展迅速。药店作为健康相关产品的专业销售场所,成为保健食品的主要销售渠道。尤其是随着基本药物零差率制度逐渐覆盖、新医改各项政策快速推进,药店中的药品经营面临客户减少和利润降低,使得广大药店更趋于向多元化发 In recent years, with the improvement of people’s living standards and awareness of health care, health food sales market has developed rapidly. Pharmacy as a health-related products, professional sales venues, health food products become the main sales channels. In particular, with the gradual coverage of zero-deficient rate system of essential medicines, various policies of the new medical reform have been rapidly promoted. The pharmaceutical operations in pharmacies are facing declines in customers and profits, making the majority of pharmacies more prone to diversification