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少儿电视节目,是以少儿为目标受众的电视节目,那么电视也成为少儿每天接触最多的主要媒介,所以少儿节目的好坏直接影响着少儿的身心健康发展,对他的成长和一些观念的形成有着很大的影响,我国少儿电视节目随着需求的不断提高,也相继推出了不少精品栏目,比如说,中央电视台的《大风车》、《智慧树》、《小小智慧树》等等,不仅仅增强了收视率,而且还丰富了少年儿童的精神世界。但是,有很多栏目在只看重收视率的情况下,却忽视了节目的质量,这个问题还是非常值得引起我们注意的。
Children’s television programs are television programs aimed at children. Television is also the main medium with which children make the most contact each day. Therefore, the quality of children’s programs directly affects the children’s physical and mental health, and their growth and the formation of some concepts Has a great impact on China’s children’s television programs with the continuous improvement of demand, have also launched a lot of quality sections, for example, CCTV’s “big windmill”, “Tree of Wisdom”, “little wisdom tree” and so on , Not only enhanced the ratings, but also enriched the spiritual world of children and adolescents. However, there are quite a few columns that ignore the quality of the programs while focusing on ratings. This issue deserves our attention.