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近几年,中国电子商务狂潮持续升温,在网购消费者不断增多的同时,中国电商领域所暴露出来的问题也越来越多。数据显示,2014年,中国社会消费品零售总额26.24万亿元,增幅10.9%,其中网上零售2.79万亿元,增幅49.7%,占比10.63%。而据全国打击侵权假冒工作领导小组发布的2014年1—9月的工作报告中显示,在我国电子商务商品销售中,产品质量不合格率达到了26%。网络购物已成为大部分年轻人的重要购物渠道,随着移动互联网的应用普及,网络购物还将保持长期、快速的增长。但错综复杂的采购渠道、电商本身的监管力度不足和制
In recent years, the frenzy of e-commerce in China continues to heat up. As online consumers continue to increase, more and more problems are exposed in the field of e-commerce in China. Data show that in 2014, China’s total retail sales of social consumer goods 26.24 trillion yuan, an increase of 10.9%, of which online retail 2.79 trillion yuan, an increase of 49.7%, accounting for 10.63%. According to the work report released by the leading group for cracking down on infringement and counterfeiting in China from January to September 2014, the failure rate of product quality reached 26% in the sales of e-commerce products in China. Online shopping has become an important shopping channel for most young people. With the popularity of mobile Internet, online shopping will also maintain long-term and rapid growth. However, the intricacies of procurement channels, the electricity supplier’s own lack of supervision and system