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谣言,这个亘古而常新的社会现象伴随着人类社会的变迁。西方学者基于对谣言现象的分析,分别从心理学、社会学和传播学的视角对谣言的基本特征、传播规律和传播模型进行了探索,揭示了谣言传播的心理机制和社会根源,同时就谣言应对做了相关策略研究。现代社会民主进程与互联网技术的快速发展为谣言研究带了新挑战,谣言作为公众言论的表达和社会情绪的折射,需要予以更为充分的重视。历史的经验告诉我们,科学而有力的理论指导往往能够起到事半功倍的效果,因此本研究对国外相关谣言文献加以梳理,有助于深入认识新媒体时代谣言的特殊规律,总结可行的控制之法,为构建以公平、民主、自由为基础的现代社会言论体制做些探索。
Rumor, this ancient and often new social phenomenon is accompanied by changes in human society. Based on the analysis of rumor phenomena, Western scholars explored the basic characteristics, propagation rules and models of rumors from the perspectives of psychology, sociology and communication respectively, revealing the psychological mechanism and social roots of rumors spreading. At the same time, Respond to do the relevant strategy research. The rapid development of modern social democratization and internet technology brings new challenges to rumor research. As a reflection of public expression and social sentiment, rumors need to be given more attention. Historical experience tells us that scientific and effective theoretical guidance can often play a multiplier effect. Therefore, this study sorts out relevant foreign rumor literature, which helps to deeply understand the special laws of rumors in the new media era and summarize the feasible control law , To explore ways to build a modern social speech system based on fairness, democracy and freedom.