论文部分内容阅读
在网络时代的商业竞争中,商业模式被认为是企业获取持久竞争优势的关键。因此,企业通过变革来寻求应对网络条件下技术进步、市场需求和竞争压力等外部环境变化的商业模式。但众多参差不齐而又门类繁多的商业模式也给版权保护带来了新一轮的问题,引发对未来版权经营方向的若干思考。基于互联网商业模式的发展,本文探讨了网络版权保护的措施并提出了多元化、资本化以及技术产业化的版权经营之路。
In the Internet age business competition, the business model is considered to be the key to obtain a lasting competitive advantage. As a result, companies seek to respond to changes in the business environment under network conditions, technological changes, market demands and competitive pressures. However, many jagged and wide range of business models have also brought a new round of copyright protection issues, triggering a number of future direction of copyright management thinking. Based on the development of the Internet business model, this article explores the measures of network copyright protection and proposes a diversified, capitalized and technology-based approach to copyright management.