招贴按其字义解释,“招”是指引起注意,“贴”是张贴,即为“为了引起注意而进行张贴”。招贴是现代广告中使用最频繁、最广泛、最快捷和最经济的传播手段之一。在林林总总的招贴设计中,有一种生活中常见的艺术形式,电影招贴。它不像电影特效那么高深莫测难以了解,也不像电影本身那么复杂多变,它的形式表现了电影本身所要传达给观众的体验和感觉,能够把它第一时间传达出来,让观众不必坐 Placard in its sense of meaning, “strokes ” is to attract attention, “paste ” is posted, that is “to attract attention to the post ”. Poster is one of the most frequently used, broadest, quickest and most economical means of communication in modern advertising. In the endless poster design, there is a common art form in life, movie posters. It is not as unpredictable as the movie effects, nor is it as complex and changeable as the movie itself. Its form expresses the experience and feeling that the movie itself needs to convey to the audience and can convey it for the first time so that the audience does not have to sit