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随着新媒体技术的不断改进,通过文字传达信息的形式由静态逐渐变为动态,动态文字是未来发展不可改变的趋势,是新技术的延伸。它的出现为文字设计领域带来了一场变革,是一项集各种创新为一体的新的个体。本文主要围绕其发展历程、特征和未来发展趋势展开叙述,结合当下案例归纳总结文字动态设计的风格特征和技术特征。每种风格都有自己独特的优势,利用自身优势呈现更好的文字效果。
With the continuous improvement of new media technologies, the form of conveying information through texts has gradually changed from static to dynamic. Dynamic texts are an unchangeable trend in the future and an extension of new technologies. Its emergence has brought a revolution in the field of text design. It is a new individual integrating various innovations. This article mainly narrates its development course, the characteristic and the future development tendency, induces and summarizes the style characteristic and the technical characteristic of the dynamic design of the text with the current case. Each style has its own unique advantages, using its own advantages to render better text effects.