曾经有专家预测2005年中国个人平均年收入将达到1000美金,这标志着国民的消费能力将达到一个新的水平。市场的真正载体是消费者。在经济发展的驱劝下,中国社会分层在加剧,传统的价值观念在分化瓦解和演变,新的消费族群和消费观念在生成。目前中国市场上最引人瞩目的是中国中产阶级的崛起和迅速壮大。虽然没有一个统一的收 Some experts once predicted that in 2005 China’s average annual income will reach 1,000 U.S. dollars, which indicates that the people’s spending power will reach a new level. The real carrier of the market is the consumer. Under the urging of economic development, the stratification of Chinese society is intensifying. The traditional values ​​are disintegrating and evolving. The new consumption ethnic groups and consumption concepts are forming. At present, the most remarkable thing in the Chinese market is the rise and rapid growth of the middle class in China. Although not a unified income