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改革开放35年来,我国社会经济水平进一步提高,市场经济高速发展,人们的物质生活得到极大满足的同时,开始逐步追求精神文化艺术方面的消费,这促使艺术消费市场逐渐发展壮大,艺术消费逐渐大众化,大众审美逐渐成为艺术消费探讨的焦点。本文正是基于这一点,在大众审美中来探讨艺术消费,主要从大众审美中的艺术消费和艺术消费的大众性来论述二者的关系,最后分析了大众审美对艺术消费的影响。
In the 35 years since the reform and opening up, China’s social and economic development has been further improved. With the rapid development of the market economy and the material satisfaction of the people, it has gradually begun to pursue consumption in spiritual, cultural and artistic fields. This has prompted the art consumer market to gradually develop and grow, Popularity, popular aesthetic gradually become the focus of art consumption. Based on this point, this article explores the artistic consumption in the aesthetic appreciation of the public, discusses the relationship between the two mainly through the mass consumption of the art consumption and art consumption in the aesthetic appreciation of the public, and finally analyzes the impact of the popular aesthetic on the artistic consumption.