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进入秋季,保暖内衣很快又得成为人们关注的热点,据业内人士分析,去年保暖内衣的销售量,尽管突破了3000万套,相当于1998年的10倍,但就每个厂家而言,平均销售却比1998年的30万套降至6万套。这一数据表明我国保暖内衣仍有着巨大的消费潜力和诱人的市场前景,使得一些不具备生产条件的厂商跟风投产,从而导致市场呈现盲目竞争的混乱局面。预计今年保暖内衣产销形势依然十分严峻。行家认为,以
Into the fall, thermal underwear quickly became the focus of attention, according to industry analysts, sales of thermal underwear last year, despite breaking through 30 million units, equivalent to 10 times in 1998, but for each manufacturer, The average sales fell from 60,000 units in 1998 to 60,000 units. This data shows that China’s thermal underwear still has a huge consumption potential and attractive market prospects, making some manufacturers do not have the production conditions to follow suit and put into production, resulting in the market showing a chaotic situation of blind competition. It is expected that the production and sales situation of thermal underwear will remain very severe this year. Experts believe that