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由传统影视广播与拥有人性化互动思维的新兴载体融合发展而来的视听数字媒体经过一两代人的努力,已经进入一个全新的高度,平台化、移动化、社交化已经成为视听数字媒体在当今社会的一个发展主题。界面设计因具有承载内容、引导用户等功能而成为视听数字媒体实现平台化、移动化、社交化的重要途径,而受到各大视听数字媒体企业的追捧。本文从用户目标、承载终端等方面来分析视听数字媒体用户界面设计。
The audio-visual digital media developed from the fusion of traditional video broadcasting and emerging carrier with humanized interactive thinking has entered a brand-new height, platform, mobilization and socialization that has become audio-visual digital media after a generation or two of efforts A development theme in today’s society. The interface design has become an important way to realize the platform, mobility and socialization of audiovisual digital media because of its bearing content and guiding users, which are sought after by many audio-visual digital media enterprises. This article analyzes the design of audio-visual digital media user interface from the aspects of user’s target and bearing terminal.