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为了解日本发展文化产业的经验,最近,我们走访了日本的经济产业省、文化厅等政府机关及四季剧团、吉本兴业公司、琵雅公司等文化企业。经过调研我们认为,日本文化产业之所以取得成功,关键是解决了以下几个问题。 弄清概念与范围 发展文化产业,不应局限于“小文化”,以为搞几场演出、办几次展览就是发展文化产业,而应着眼于“大文化”,形成规模效应、连锁效应,真正使文化产业化。在这一方面日本的做法具有借鉴意义。 日本经过战后50多年的发展,除传统的演出、展览、新闻出版外,加上休闲娱乐、广播影视、体育、旅游等,可
In order to understand Japan’s experience in developing a cultural industry, we recently visited government agencies such as Japan’s Ministry of Economy, Trade and Industry, the Department of Culture and other cultural enterprises such as the Theater Company of Four Seasons, Jiben Industrial Company, and Biya Company. After investigation, we think the key to the success of Japanese culture industry is to solve the following problems. Understand the concept and scope of the development of cultural industries, should not be limited to “small culture”, that engage in several performances, do a few exhibitions is the development of cultural industries, but should focus on “big culture”, the formation of economies of scale, chain effects, real Industrialization of culture. In this respect, Japan’s approach is of reference. After 50 years of post-war Japan’s development, apart from traditional performances, exhibitions and press and publications, as well as leisure and entertainment, radio, film, sports and tourism, Japan