传播领域审美思维是一种整体有机、全息辩证的思维方式,其主要特征是坚持身心不二、主客互生、情理谐和、万物相通、感性与理性辩证统一。这种思维方式极具包容性、有机性与生成性,恰与具有极强的系统性、整体性与过程性的当代传播活动相匹配。这种思维能够充分吸收并有机综合当代传播活动中的数字化、网络化思维,从而成为增强和提升当代传播活动生命之魅的最佳思维模式,处处发挥着审美运化、审美设计与审美整合等的枢轴性的作用。具体言之,这种枢轴性功能体现在下列一组范畴。 Aesthetic thinking in the field of communication is a holistic, holographic and dialectical way of thinking. Its main features are its adherence to both body and mind, the interaction of subject and object, the harmony of all things, the dialectical unity of sensibility and rationality. This way of thinking is very inclusive, organic and generative, just with a very systematic, integrated and procedural contemporary communication activities to match. This kind of thinking can fully absorb and organically integrate the digital and networked thinking in contemporary communication activities, thus becoming the best mode of thinking for enhancing and enhancing the charm of life in contemporary communication activities, and at the same time exerting the aesthetic movement, aesthetic design and aesthetic integration The pivotal role. Specifically speaking, this pivot function is reflected in the following set of categories.