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2016年9月13日,中国杯装奶茶领导品牌香飘飘在沪发布了其品牌家族的新一代产品—香飘飘原汁奶茶。随着人们健康意识的不断增强,健康概念成为近年来中国消费市场的关键词。研究显示,“健康、美味、便捷”已成为中国消费者购买杯装奶茶的三大主要诉求。为响应这一趋势,香飘飘历经两年设计研发,率先推出新一代升级产品—原汁奶茶。原汁奶茶精选荷兰黄金奶源及印度红茶,采用香飘飘首创的低温冷冻鲜牛奶加工及“物理高渗透压”保鲜技术,确保产品的营养风味与更高品质。此外,原汁奶茶首次采用
September 13, 2016, the leading brand of Chinese cup of tea with milk floating in Shanghai released a new generation of its brand family of products - fragrant floss milk tea. As people’s awareness of health continues to grow, the concept of health has become the key word in China’s consumer market in recent years. Research shows that “health, beauty and convenience” have become the three major demands of Chinese consumers to buy cup of milk tea. In response to this trend, Hong Piao after two years of design research and development, the first to introduce a new generation of upgraded products - the original milk tea. Original milk tea selection of the Dutch gold milk and Indian black tea, using the first floating floss floating low-temperature frozen milk processing and “physical high osmotic pressure ” preservation technology to ensure that the product’s nutritional flavor and higher quality. In addition, the original milk tea used