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一直以来,对《知音》杂志的研究集中于其封面标题的煽情性或者其内容的叙事结构,甚至衍生出“知音体”这种独特的期刊文体。对于其封面,所有的文章几乎都围绕着标题的结构即文字进行探究,忽略了作为图像和文字并存的杂志封面具有的多模态特征。本文以Kress和van leeuwen的视觉语法为基础,探究在不同模态的相互作用下,《知音》杂志封面的构成意义是如何构建的。
All along, the study of “Zuyin” magazine focuses on the sensationality of its cover title or the narrative structure of its contents, and even derives a unique journal style such as “知音 体”. For its cover, almost all of the articles explored the structure of the title, that is, the text, ignoring the multimodal features of magazine covers that coexist with images and text. Based on the visual grammar of Kress and van leeuwen, this article explores how the composition of the cover of the magazine Zhousin is constructed under the interaction of different modalities.