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根据全媒体时代以及移动互联网在高校中的普遍应用,通过分析高校大学生阅读内容的变化趋势,论述了基于移动互联网产生的微平台阅读推广模式的广泛应用,以及高校图书馆阅读推广渠道的多元化趋势。
According to the universal media era and the universal application of mobile Internet in colleges and universities, this paper discusses the wide application of micro-platform reading promotion mode based on mobile Internet and the diversification of reading and promoting channels in university libraries by analyzing the changing trend of college students’ reading content. trend.