商战重在谋略。今天的企业已经从过去的计划经济时代步了市场经济时代,如何驾驭市场遂成为众多企业越来越紧迫的关键任务,于是CI导入、公关、广告策划等日益被企业重视起来。今日集团是我国企业界中导入CI最为成功的企业之一,本期CI专栏的《一切美好从今日开始》一文对“余明阳专家团”为今日集团导入CI的案例作了解剖与分析,相信对您有所帮助和启示。 Business strategy focuses on strategy. Today’s enterprises from the era of the planned economy era of market economy era, how to control the market has become more and more urgent task of many businesses, so CI import, public relations, advertising planning is increasingly valued by enterprises. Today, the Group is one of the most successful companies in CI business in China. In this CI column, “All Beauties Start Today” examines and analyzes the case of “Yu Ming Yang” You have help and inspiration.