搜索引擎具有先天的营销优势,与传统媒体被动推送信息不同.在搜索引擎上,消费者在主动寻找感兴趣的产品和信息消费者进行主动搜索行为.表示了他可能存在兴趣或消费欲望,这正如安装了GPS定位系统,进一步锁定了目标消费者,增大了广告的精准性 Search engine with inherent marketing advantages, and traditional passive push information different.In the search engine, consumers are actively looking for products and information consumers interested in active search behavior.He said he may have interest or desire to consume, which Just as with the GPS positioning system, targeted consumers are further locked up, increasing the ad’s accuracy