从产品到品牌、传播,再到经销商,这家日系豪华品牌为何此时要在中国全面升级没人能想到,雷克萨斯会尝试这种方式。2017年6月3日,热浪正席卷南国诸城,借深港澳车展开幕日,新LEXUS雷克萨斯IS在华上市,与新车一同亮相的还有它的代言人向佐。向佐,年轻一代的电影演员,个性鲜明的武打明星,知名度主要集中于爱好 From product to brand, spread, and then dealers, why the Japanese luxury brand to upgrade in China at this time no one can think of, Lexus will try this method. June 3, 2017, the heat waves are sweeping the southern city of Zhucheng, Shenzhen-Hong Kong-Macau Auto Show by the opening day, the new LEXUS Lexus IS listed in China, together with the appearance of the new car there is its spokesperson Xiangzuo. Zuozuo, a young generation of movie actors, distinctive martial arts star, the main focus of popularity is the hobby