我国是服装消费及生产大国,服装业的巨大市场潜力吸引着创业者们不断加入这场激烈的搏杀。但无论是线下的实体零售店,还是如今蓬勃发展的电商,人们在选购衣服时都必须经过“逛”这个步骤。一家名叫“垂衣”的企业,瞄准了男性消费者购物过程中“逛”的痛点,利用理型师和数据算法,把原来购物中的多选题简化成了判断题。 China is a big country in terms of consumption and production of apparel. The huge market potential of the apparel industry has attracted entrepreneurs to join in this fierce fight. But whether it is offline physical retail stores, or today’s booming e-commerce, people must go through the “shopping” step in the purchase of clothes. A company called “vertical ” enterprises, aimed at the male consumers shopping process “stroll ” pain points, the use of science division and data algorithms, the original shopping multiple-choice questions reduced to a problem.