最近,商务部、国家发改委、公安部、税务总局、工商总局联合颁布《零售商促销行为管理办法》,并于10月15日正式实施。《办法》主要对零售商开展促销活动的安全管理、促销宣传、建立促销商品价格档案、商品质量保证等问题作出了规定。零售商不得以促销为由拒绝退换货或者为消费者退换货设置障碍,否则,将被处以最高3万元的罚款。对于商家促销惯用的“限量销售”,《办法》规定, Recently, the Ministry of Commerce, the National Development and Reform Commission, the Ministry of Public Security, the State Administration of Taxation and the State Administration for Industry and Commerce jointly promulgated the Measures for the Administration of Promoting Retail Retailers, and was formally implemented on October 15. “Measures” mainly stipulates the retailers to carry out the safety management of promotional activities, promotion, establishment of promotional commodity price files, product quality assurance and other issues. Retailers may not refuse to return on the grounds of promotion or set obstacles for the return of consumers, otherwise, will be punished by up to 30,000 yuan in fines. For businesses to promote the usual “limited sales”, “Measures” requirement,