论文部分内容阅读
随着我国房地产业的不断发展,房地产营销人才的需求量供不应求。房地产营销人才在房地产业的发展中发挥着极其重要的作用。对于目前我国某些房地产公司推出的楼盘发生的积压现象而言,主要是与房地产营销理念的严重滞后,在培养营销人才方面出现了一些问题。本文就是攫取了当前时期下我国高职院校在培养房地产营销人才为主要阐述对象,对如何培养高素质的房地产营销人才进行了着重地阐述。
With the continuous development of China’s real estate industry, demand for real estate marketing professionals in short supply. Real estate marketing personnel play an extremely important role in the development of the real estate industry. For some real estate companies in our country, the backlog of real estate launched is mainly due to the serious lag with the concept of real estate marketing. There are some problems in training marketing personnel. This article is grabbed the current period of China’s vocational colleges in the training of real estate marketing personnel as the main elaboration of objects, how to cultivate high-quality real estate marketing personnel were emphatically elaborated.