激励机制运用是否得当,关系到能否给企业的运营和发展带来积极的推动作用。目前石油销售企业员工激励机制方面存在激励方式相对单一,激励饱和的“天花板”效应导致增量、增效后劲不足,重“量”不重“效”的导向不合理等问题,一定程度上影响了销售企业的整体效益效率提升和员工积极性的提高。只有建立科学有效的全面激励模式,才能真正调动员工全面参与实施经营与 Whether the application of incentive mechanism is appropriate depends on whether it can give a positive impetus to the operation and development of the enterprise. At present, the motivation mechanism of the oil sales enterprise has a relatively single mode of motivation, the “ceiling” effect of incentive saturation leads to an increase of the incremental and synergistic stamina, and the unreasonable orientation of the “quantity” and “effect” Problems, to a certain extent, affected the overall efficiency of sales companies to improve efficiency and employee motivation. Only by establishing a scientific and effective comprehensive incentive model can we mobilize employees to fully participate in the implementation of management and