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足球职业化已经5年了,这5年间球队没有换后台企业的屈指可数。正如《围城》中所说的,“城里的人想出去,城外的人想进来”,你方唱罢我登场,城头变换大王旗,都想从足球中得到他们自己的利益。可是由于自身运作的不规律及中国足协对俱乐部指导的不规范,这些大环境和小环境的影响,导致各俱乐部几乎没有赢利的,都在倒贴。企业对足球盲目的大投入及球迷的热情捧场,使足球队员成为先富起来的一部分人。有人说中国足球除了球员的收入,其他方面都没有和国际接轨。这种大投入,不仅没有为中国足球改革事业提供应有的发展动力,反而滋生和助长了运动员轻待敬业精神和职业道德的毛病,给中国足球的健康发展带来隐患,同时也给企业自己套上了沉重的枷锁。高额的付出,导致企业运做不灵,反过来又影响球队,形成恶性循环,最终的结果可想而知。
Football professionalism has been 5 years, 5 years, the team did not change the background of the business of only a handful. As the Besieged City puts it, “People in the city want to go out and people outside the city want to come in.” You sing me, and the city head changes the flag of the great king, all want to get their own interests from football. However, due to the irregular operation of their own and the Chinese Football Association’s guidance to the club is not standardized, the impact of these large environments and small environment, resulting in almost no profit for each club, are in the past. Businesses blindly invest in football and enthusiastic fans to join, so that football players become the first to get rich part of the people. Some people say that in addition to the Chinese football players income, other aspects are not in line with international standards. This large investment, not only failed to provide the cause of development of China’s football reform, but rather breed and encourage athletes dedication and professional ethics problems, to the healthy development of China’s football risks, but also to the business themselves Put on a heavy yoke. High pay, resulting in business operation is not working, in turn, affect the team, a vicious circle, the ultimate result can be imagined.