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飞利浦有着优良的传统,支持全球最受欢迎的运动,通过这些运动比赛加强了公司品牌在全球的认知度。飞科浦早在1913年就与足球结盟,帮助建立了第一支由公司赞助的专业男子球队-荷兰PSV埃因霍温队,该球队赢得了当年荷兰联赛的冠军。从那时起,飞利浦已经赞助了数届FIFA世界杯、冠军联赛、欧洲锦标赛、中国大学生足球联赛和美国足球联合会塞事。现在飞利浦也是国际足联在美国举行的2003年女足世界杯的官方合作伙伴,并且它将继续支持这项全世界最流行的赛事。
With its fine tradition and support for the most popular sports in the world, Philips strengthens the company’s global brand recognition through these sports events. As early as 1913, Phillippe formed an alliance with football and helped establish the first company-sponsored professional men’s team, PSV PSV Eindhoven, which won the Dutch League title. Since then, Philips has sponsored several FIFA World Cups, Champions League, European Championships, the China University Football League and the American Football Association. Now Philips is also the official partner of FIFA’s 2003 Women’s World Cup in the United States and it will continue to support the most popular event in the world.