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近些年,出版业界与学界专家分别从宏观与微观角度研究并探索了我国媒介融合视角下出版业的现状及未来发展。不可避免的在研究过程中遇到了一些问题:相对比较单一的研究方法使得研究伊始并不理想、缺少批判性研究导致难以将媒介融合理论与出版研究相结合及没有形成媒介融合视角下出版业研究体系等问题。试图在前人研究的基础上尝试对上述出现的问题作一阐述并试解答之。
In recent years, the publishing industry and academic experts have studied and explored the current situation and future development of the publishing industry from the perspective of media convergence from macro and micro perspectives respectively. Inevitably encountered some problems in the research process: relatively simple research method makes the beginning of the research is not ideal, the lack of critical research led to the combination of media fusion theory and publishing research is difficult and there is no formation of media convergence perspective of publishing industry System and other issues. Attempts to try to answer the above questions on the basis of previous studies.