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我们现在正在大谈社会的可持续发展,而它的基础是企业的可持续经营,或称为永续经营。无论是19世纪新古典经济学框架中国际贸易的“比较优势”学说,还是20世纪90年代初期的战略管理学者波特教授的“国家竞争优势”学说,都毫无疑问地证明,社会的可持续发展本质上依赖于作为经济组织的企业的长期生存。而支撑企业的可持续经营,首先要树立企业科学发展的战略观。这种战略观要求透视并辨别那些能够为企业的长期经营提供养料的“上帝”。
We are now talking about the sustainable development of society, and it is based on the sustainable management of enterprises, or called sustainable development. Both the doctrine of “comparative advantages” in international trade in the framework of neoclassical economics in the nineteenth century and the doctrine of “national competitive advantage” by Professor Porter, a strategic management scholar in the early 1990s, have undoubtedly proved that social Sustainable development essentially relies on the long-term viability of enterprises that are economic organizations. The sustainable management of enterprises, we must first establish a scientific concept of enterprise development. This strategic vision requires looking and identifying “gods” that can nourish the long-term business of the enterprise.