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视频自制将是视频行业发展的必然趋势之一。分析原因,从视频平台自身发展出发,在外购版权吸引用户观看的同时,视频平台也更需要有自己“造血”能力。随着视频行业的发展积淀,显然,现在视频平台自制能力正在日渐成熟。以星传流线为例,我们是星传媒体集团旗下的品牌娱乐营销部门,专注创造简单、有意义、及时的品牌体验。视频出品自制节目与传统
Video self-control will be one of the inevitable trends in the video industry. Analysis of the reasons, starting from the development of video platform itself, in the purchase of copyright to attract users to watch at the same time, the video platform also need to have their own “hematopoiesis” ability. With the development of the video industry, it is clear that the self-control ability of the video platform is now maturing. Take Star Streamline for example, we are the branded entertainment marketing unit of StarMedia Group, focused on creating a simple, meaningful and timely brand experience. Video produced homemade programs and traditions