中低价位的少女装品牌一直保有着较高的市场占有率,但在快时尚品牌和设计师品牌的冲击下,这类品牌已经意识到潜在危机。随着秋冬新品的上市,少女装品牌开始发力。在上海市第一百货商店内,少女装品牌纷纷做出产品设计调整,并成功吸引了大量客流。 Girls in the low-priced clothing brand has always maintained a high market share, but in the fast fashion brand and designer brands under the impact of such brands have realized the potential crisis. With the listing of new autumn and winter, girls wear brand began to exert. Within the No. 1 department store in Shanghai, ladies’ wear brands have made product design changes and have successfully attracted a large number of passengers.