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近年来,中东地区新兴承运人的发展动态已成为全球行业的最新热点。三大承运人迅速跻身全球主流航空公司之列,正在不断挤压着欧洲和亚太传统网络型承运人的生存空间,成为国航中欧市场和南航“广州之路”战略强劲的竞争对手。本文在发展概况回顾和前景展望的基础上,从外部发展环境和内部竞争策略两个维度,解读中东三大承运人快速崛起的
In recent years, the dynamic development of emerging carriers in the Middle East has become the latest hotspot in the global industry. The three major carriers rapidly rank among the mainstream global airlines and are constantly squeezing the living space of traditional network carriers in Europe and Asia Pacific. They have become strong competitors in the China-EU Air China market and the strategy of “Guangzhou Road” of Air China. Based on the review of the development overview and the prospect of the future, this article analyzes the rapid rise of the three major carriers in the Middle East from the two dimensions of the external development environment and the internal competition strategy