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本文从艺术与传播的角度,对当代商业插图设计从设计理念、视觉语言、技术表现方式等不同层面,对其创造力及可能性加以分析,提升对图形形式的理解水平和对感官体验的视觉转译能力,丰富其在平面设计创作中的视觉语境。
This article analyzes the creativity and possibility of contemporary commercial illustration design from the perspectives of design concept, visual language and technical expression from the perspective of art and communication, and enhances the understanding of graphic form and the visual perception of sensory experience Translating ability, enriching its visual context in graphic design creation.