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在信息多元化发展的今天,公交移动电视作为一种新型的大众媒体,以其独特的优势影响着人民大众的生活。一方面,公交移动电视具有传统电视便捷、高效的优势;另一方面,它也有一些比较明显的缺陷。因此,如何有利的运用公交移动电视节目已成为当前移动公交电视行业突破瓶颈的着力点。
In today’s diversified development of information, as a new type of mass media, bus mobile TV affects the public life with its unique advantages. On the one hand, public transit mobile TV has the advantages of convenient and efficient traditional television; on the other hand, it also has some obvious defects. Therefore, how to make good use of public transport mobile TV programs has become the focus of the current mobile TV industry to break the bottleneck.