随着经济的稳步发展和人民生活水平的日益提高,旅游活动也逐渐成为人们生活中的一个重要内容。旅游经济不但推动了国内旅游业的蓬勃发展,也带动了我国经济的发展。旅游企业为了推出自己的产品,也越来越多地借助报纸媒体广告来扩大影响力,吸引客源。而广告的宣传与推广,也为旅游 With the steady development of economy and the ever-increasing standard of living of people, tourism activities have gradually become an important part of people’s lives. Tourism economy not only promoted the vigorous development of domestic tourism, but also promoted the economic development of our country. In order to launch their own products, tourism enterprises are also increasingly using newspapers and media advertising to expand their influence and attract tourists. The advertising and promotion, but also for tourism