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商标是重要的知识产权之一,加强商标权的知识产权保护,是提高我国自主创新能力的根本要求,也是培育发展自主品牌的需要。对于人民法院而言,大力加强商标权的保护是人民法院坚持能动司法、依法服务大局的主攻方向之一。知识产权审判的目的就是鼓励和促进创新,在审判中加强对注册商标和驰名商标的司法保护,促进品牌创新,依法严厉制裁商标假冒、恶意模仿等侵权行为。
Trademark is one of the important intellectual property rights. Strengthening intellectual property protection of trademark right is the fundamental requirement to improve the capability of independent innovation in our country. It is also the need of nurturing and developing our own brand. As for the people’s court, vigorously strengthening the protection of trademark rights is one of the main directions for the people’s court to adhere to the principle of being active in judicature and serving the overall situation in accordance with the law. The purpose of IPR trial is to encourage and promote innovation, strengthen the judicial protection of registered trademarks and well-known trademarks in trial, promote brand innovation, severely punish trademark infringement and malicious imitation according to law.