面对日益严峻的挑战,人们不难发现,企业间的竞争不单纯是产品性能、质量、服务等方面的局部竞争,而是经营理念与价值取向、传统与未来发展、人才与技术储备、产品与市场开拓、公益与社会责任等方面的各个层次上的全方位的整体实力的竞争,即企业形象力的竞争。企业形象识别系统( Faced with increasingly serious challenges, people find it easy to find that the competition among enterprises is not only the local competition in product performance, quality and service, but also the management idea and value orientation, the traditional and future development, the talent and technical reserve, the product And market development, public welfare and social responsibility and other aspects of all levels of the overall strength of the competition, that is, the competitiveness of corporate image. Corporate Identity System