自从十几年前,Stevie Awards(世界重要商业奖项之一)出现,广告促销行业发生了翻天覆地的变化。提到奖项竞赛,我们首先想到的是传统的方式。在第一个十年里,我们依赖传统广告和直接营销方式,包括直邮、公关、媒体关系、以及报纸杂志广告。我们持续建立了每周 Since more than a decade ago, the Stevie Awards (one of the world’s major business awards) have seen a dramatic change in the advertising promotion industry. When it comes to awards contests, the first thing we think of is the traditional way. In the first decade, we relied on traditional advertising and direct marketing, including direct mail, PR, media relations, and newspaper and magazine advertisements. We continued to establish weekly