移动互联网时代传播方式以及更完善的公益慈善政策让企业履行社会责任具有了必要性和迫切性对于汽车行业来说,CSR这个词不再陌生,甚至很多汽车企业已经把企业社会责任战略列为公司发展战略的重要组成部分。在当下谈论如何更好地履行企业社会责任,自然离不开当下的公益政策环境与公益传播环境。新的传播手段和传播环境给企业履行 The mobile Internet era and better philanthropy policies for corporate social responsibility has made it necessary and urgent for the automotive industry, CSR is no stranger to the word, and even many car companies have the corporate social responsibility strategy as a company An important part of a development strategy. In the moment to talk about how to better fulfill corporate social responsibility, nature can not do without the current public policy environment and public welfare environment. New means of communication and dissemination of the environment to the enterprise