称呼语是言语交际过程常见的语言现象,属于语码的一种,其转换也受到语码转换规律的支配,Scotton认为标记理论模式也可以被看作理性行为者模式,说话者是理性的行为者,在特定会话中的语码转换是建立在认知基础上、说话者为自己以最低代价获得最高利益的一种“算计”行为。称呼语的选择也可以体现上述原则。 Addressing is a common linguistic phenomenon in the process of verbal communication. It belongs to a type of code. Its transformation is also governed by the rules of code switching. Scotton believes that the markup model can also be regarded as a pattern of rational agents. The speaker is a rational act The transliteration of code in a particular conversation is based on cognition and the speaker acts as a “calculation ” for himself for the highest benefit at the lowest cost. The choice of address can also reflect the above principle.