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用户背景:康佳集团股份有限公司创建于1979年,仅仅20年的时间,就从一个来料加工企业发展壮大为初具规模的高科技跨国公司。1999年度成为深圳市首家产值超百亿的集团企业。方案实施原因:日益庞大的营销体系给康佳集团的管理提出了新的要求,原有的 ERP 系统勾企业内部创造了最好的物流管理,对于跨地区营销体系的管理却难以发挥作用。“实施”康佳集团网络化销售管理系统”将充分利用 Internet 技术来构造康佳营销和物流配送体系的信息平台,使跨地区分布的分支机构整合在统一的销售业务平台上。方案特点:全 Internet 通信连接的网络化大型销售管理系统;以市场和销售业务为主导,提供了涉及销售管理的业务操作、运营管理和决策支持功能模块。不仅能够促进销售业务的拓展,提高销售运作的效益,也为最终实现有效的“供应链管理”奠定了基础。适用范围:电子商务的蓬勃发展和 WTO 的临近,迫使中国的企业重新定位并考虑自身的组织架构,业务流程和服务模式,SDM 为 TCL 提供了一个功能强大,安装和操作简便的实时网络化销售管理解决方案。
User Background: Konka Group Co., Ltd. was established in 1979. In just 20 years, it has grown from a processing company to a large-scale high-tech multinational company. In 1999, it became the first group enterprise in Shenzhen with an output value exceeding RMB 10 billion. Reasons for the implementation of the plan: The increasingly large marketing system has set new requirements for the management of Konka Group. The original ERP system has created the best logistics management within the company. It is difficult for the management of the cross-regional marketing system to play a role. “Implementing” Konka Group’s networked sales management system" will make full use of Internet technology to construct the information platform of Konka’s marketing and logistics distribution system, and enable cross-regional distribution of branch offices on a unified sales service platform. Program Features: Full Internet Communication Connected network-based large-scale sales management system, led by market and sales business, provides business operation, operation management and decision support function modules involving sales management, which not only promotes the expansion of sales business, but also improves the efficiency of sales operations. Ultimately, the foundation for effective “supply chain management” is laid. Scope of application: The booming development of e-commerce and the imminence of the WTO, forcing Chinese companies to reposition and consider their own organizational structure, business processes and service models, SDM provides for TCL A powerful, easy-to-install and easy-to-use real-time networked sales management solution.